The emergence of social networks and their impact on today's world, made CHMPS ?! PARISSE and its co-founders pioneers in what is called "The Street Style 2.0".

The emergence of "Instagram" propels the brand and its co-founders to the rank of international reference, both in terms of style and as influential personalities for the creation of elegant pieces and their ability to associate them.

Evolving in the most beautiful city in the world, CHMPS ?! PARISSE opens its first boutique in the "Les Halles" district in Paris. Ideal starting point to propose their pieces and show this new generation that elegance, street-wear and quality are attributes that can go hand in hand.